Tag Archives: AWeber Communications

QQ: The MSN killer that’s made in China

QQ: The MSN killer that’s made in China

By Tom Clarke

Every now and then, you come across a piece of software that genuinely surprises. Normally, the thing that surprises us about such pieces of software is what it does: features and functionalities. QQ Messenger doesn’t really do anything new. It doesn’t contain any particularly ground breaking features. It’s an instant messaging client. What’s surprising about QQ is that its network has over 1 billion registered accounts… and unless you’re in contact with China, you probably never heard of it.

qq-1.png

Depending on who you believe, QQ is either the #1 or the #3 most popular instant messaging client on the internet. It’s published by QQ.com, which in turn has an Alexa rank of 11. And yes, the fact that this is such a popular app is what makes it so important.

Apart from the fairly generic functions that you’d expect in any IM client, QQ does pack a few features which you won’t find in either Yahoo’s or Microsoft’s offerings. For example: QQ allows you to resume an interrupted download when you’re sharing files with friends. That may not sound particularly exciting but if you consider the stability of networks in parts of China and plenty of other countries, you’ll see that it’s actually essential. Another cool feature included with QQ is a nifty little screen grab tool which you can use while chatting. It even lets you make small screencasts: great for anyone who’s constantly helping friends out with their PCs.

qq-2.png

But does that make QQ an MSN killer? Well the answer is: possibly. QQ is already a better designed and more up-to-date client than MSN. What QQ needs is a way to convince Messenger users to jump ship. One way this could be done would be by interacting with the MSN network: I don’t think that would work. But some promotion on American and European websites could well have a major impact.

You can download QQ Messenger from Softonic here, and don’t forget to check out our QQ review, too!

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Comments

  • Shaan Shaan

    Generally Chinese people see QQ as a chat tool for school friends, while MSN is for work. I suppose the cutesiness of QQ lends itself to that market.

    • Sent on 17 Nov 2009
  • gphilip gphilip

    Well, in other countries MSN is either a school firend’s pick. I know countries, where Skype is “the” business IM, and MSN is for young ones.

    • Sent on 17 Nov 2009
  • Garwood Garwood

    God never made a fish with fins until He made an ocean for it to swim in God never made a bird until He made a sky for it to fly in & God never put the longings of immortality in a soul until He made a Heaven to satisfy these longings.

    • Sent on 09 Apr 2010
  • Are you on QQ? | Qingdao China | QINGDAO(nese) Are you on QQ
    ? | Qingdao

    […] web in terms of traffic rank, and number 2 in China just after Baidu. QQ has been called “The MSN killer that’s made in China“, and with good […]

    • Sent on 14 Jun 2010
  • someone in china someone in ch
    ina

    1. well from my experience , i have MSN and QQ, and i am living in china. qq is nottttttttttttttttttt in comparison with MSN. MSN is way much better. i use qq just for Chinese friends. when i use qq i never feel that it is mine. i just feel it is somebody’s else. if i wanna change my password or update any account information it is just a headache . either to ask qq people to confirm this personal change and they should ask confirmation of somebody’s else, and then they decide if i can change or not, comon what a shittttttttt, i feel exposed to qq people also to the people that can add me and search for me without any permission, so do u guys still fall into qq, it is just a crap, recently i retrieved MSN account which i totally forget the password and i didn’t use it for over than 1 year, just to use my alternative email. u seeeeeee i had enough form qq crap and i will never choose it over MSN. ((((The MSN killer that’s made in China))))) hahahaha what a jock , people’s patience killer i believe

    • Sent on 02 Sep 2010
  • Ben in China Ben in China

    I have been in China for 5 years and I use QQ extensively. It got popular at the right time and now is the standard here. Any chinese with a foreign friend probably also has an MSN account, but QQ is here to stay. It is also produced by a Chinese company. Even if the product isn’t superior, being Chinese in the Chinese market goes a long way. I also use my QQ space as an English learning playground. My university students enjoy it.http://user.qzone.qq.com/806879415 Recently I read about MSN live spaces being QQ convertible… was there a take over that I missed out on?

    • Sent on 17 Oct 2010
  • somebody somebody

    i feel that QQ is very good as a chat tool, because of it’s convenience to find your friends, similarly, you can also use that your QQ space to share your photo or journal for you friends,so i choose QQ as myself chat tool in other chat tools.

    • Sent on 31 Mar 2011
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Email Gatekeeper

Think of this list as your gatekeeper

Email checker

 who checks the quality of your campaign. Each email you send has

to answer the gatekeeper’s questions before it’s let out of the gate.

So grab that message you’ve been working on. Wrestle with these questions. Make changes. Do what it

takes to make sure you’re satisfied on each point.

Along the way, consider the question, “Why would my subscribers be interested in reading this?” And see

if your emails prove themselves worthy of being let out of the gate.

1. Which of the following am I trying to accomplish with this email? Do I accomplish it?

• Strengthen my relationships with my existing subscribers

• Sell a product

• Collect new subscribers by giving my readers content they’ll want to forward

• Offer my readers new or exclusive information

• Drive traffic to my website

2. What action do I want my readers to take? Do I offer them too many choices? Do I give them a

reason to act right now?

3. Is my company or brand name included in my “From” line or subject line?

4. Is my subject line concise, compelling and straightforward?

5. Have I asked my subscribers to whitelist me to make sure they get my e-mails?

6. Does my first paragraph compel my readers to read the second?And the next?

7. Is my most important information “above the fold” in case readers don’t scroll down?

8. Is everything linked that should be linked? Product names, images? Do all of the links work?

9. If my message includes images, do I use the standard standard 60% to 40% text-to-image

ratio or the “F” viewing pattern? Does it make sense to do otherwise?

10. Have I included a plain text version for subscribers reading on a mobile device or with images

turned off?

11. How does the HTML version look with images off? Have I included an ALT image tag on each

graphic?

12. When I choose to display the images, do they load correctly and quickly?

13. Does the message render properly in Gmail, Outlook, Yahoo, iPhone, Hotmail and Apple Mail?

14. Do personalization fields fill in correctly?

15. What is this message’s spam score? Is there anything I should change to lower it?

16. When is the best time to send this out? Are any days of the week or times of the day particularly

appropriate for the content here?

17. Do I want to send this to my whole list or just a segment of it?

18. Do I want to split test this message before I send it to the whole target audience?

19. Should I set this message to automatically post to my Facebook page or Twitter stream?

20. Have I proofread for typos?

Is everything right?

Congratulations! Your email is ready to send.

Run through this list for your next few emails, and you’ll find that you start checking for these things

automatically. Every once in a while, pull it out again to make sure you aren’t forgetting to ask any of these questions.

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Learn How To Use Youtube to promote your business

Watch this video it will help you to understand how internet marketers think and operate.

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Using emails to generate business

AWesome Emails: Rita’s Water Ice

Posted by Rebecca Swayze

 

They say the fastest way to a man’s heart is his stomach, but around AWeber it’s more like the fastest way to make friends with one of the many ladies in the office.

Bring Kelly a Starbucks Caramel Macchiato and she’ll be your friend for a week. Have leftovers from last night’s dinner for lunch? If you don’t give Erin a taste, you’re in serious trouble.

Our love of food has helped us stumble upon excellent email marketing campaigns before (hello, we realized that California Tortilla’s emails rock while eating lunch there!). This time the awesome emails come from Rita’s – the best water ice that just happens to be 3 minutes from our office.

Read on to see how exclusivity, charitable causes and involvement in social media sets Rita’s apart from other water ice chains, and how you can do the same with your campaign.

Their Messages are Exclusive

When you sign up for emails on the Rita’s website, you’re not just signing up to a boring, humdrum email list that sends out random company updates. Instead, Rita’s makes their emails enticing by turning them into an exclusive birthday club.

As promised on their sign up form, subscribers receive offers year round, a special birthday treat and the latest scoop on Rita’s, plus a coupon just for joining:

Take Note with Your Own Campaign:

  • Make your messages exclusive. Use personalization to address subscribers by name and inspire instant recognition. Then, create a defined campaign that focuses on something trackable, like birthdays or anniversaries to excite new subscribers and keep them coming back for more.
  • They Embrace Charity

    Throughout the year, Rita’s supports a variety of causes and encourages their email subscribers to do the same. When you’re on the Rita’s email list, you aren’t just a member of an elite club of water ice aficionados. You actually have the opportunity to help charities and give back to the community.

    If you are sending email marketing messages, you have permission to contact every person on your list. Why not use that opportunity to make a difference?

    Take Note with Your Own Campaign:

  • Ask your readers to give back. Work on creating a responsible community of email subscribers. Your cause doesn’t have to be as large as Alex’s Lemonade stand, you just have to convey your passion and inspire your readers to contribute to a worthy cause.
  • They Get Facebook and Use Email to Promote It

    In 2010, 54% of online marketers in North America surveyed said that combining social media with their email marketing led to better results.

    Yet, lots of email marketers remain confused as to how to integrate their email campaigns with social media. They know it’s important to connect socially with their subscribers, but they aren’t quite sure how yet.

    Rita’s is one of the companies that is doing it well. They embrace Facebook, and use the social media platform to run contests and engage fans. Once their contests are up on Facebook, they announce them via email: