What if you don’t have a product or service?If you happen to be someone without your own product or you provide a service as part of a company, and you have no idea what to promote or even how to get started looking for keywords, there is a FREE tool that Google provides that will help you find the right kind of keywords. In fact, by using this FREE tool, you may uncover ideas for products that may just fit in with your niche. http://www.google.com/sktool/
If the above link doesn’t work, simply go to Google.com and type in “Google Search-Based Keyword Tool” to quickly find the link.
If you don’t have any ideas for keywords in your head, take the quick way out by going to the Google Search-Based keyword tool page and click the “Or see top keywords across all categories” link located at the bottom of the page.
In the image below you can see the keyword tool page I spoke about above:THE GOOGLE TRAFFIC PUMP SYSTEM 7
Let’s say you decide to click the link that has a red circle around it in the image above. On the next screen you will see a list of categories on the left-hand side of the page. If you rather, type in a keyword to see the top search keyword phrases that appear for each category. Try to identify a possible product or niche idea from these keywords.
Keep in mind this tool does not provide pay-per-click strategies to get traffic. So if you are looking for special keywords for PPC, you will have to consider those keywords that have high competition and/or high suggested bid cost.
As you use this free tool to look up keywords, remember you are not collecting these keywords to build a keyword list to purchase traffic. That is not your aim. Your main purpose is to find a list of keywords to pump traffic and leads through the Google Alerts system. If you are not sure what I mean here, don’t worry. I’ll cover that in detail later. THE GOOGLE TRAFFIC PUMP SYSTEM 8
Basically, just find keywords that advertisers are spending a lot of cash to buy traffic from. In essence, you are leveraging other advertiser’s hard work.
When using the free keyword search tool, there are two quick methods that can help you uncover potentially hot products or services to promote:
Simply click one of the categories listed on the left-hand side to see all the top searched keywords. By looking at the image, you can see there were 440,000 monthly searches for the keyword phrase “Wedding Dresses.” Obviously, this can prove to be THE GOOGLE TRAFFIC PUMP SYSTEM 9
a hot market. If you like it, make a note of it. Besides being a hot market, it is also very competitive, as such the suggested bid price is fairly high.
So, how can you monetize the “Wedding Dress” niche?
One way is to find sites that sell wedding dresses. Once you’ve done that, determine which site contains an affiliate program you can join free, and promote their product(s) to earn a commission.
A very simply way to find an affiliate program for a wedding dress site is to search Google for the exact search phrase, including the double-quotes: “wedding dresses” affiliate program.
Then Google will return related sites that contain the exact words “wedding dresses” and the words “affiliate” or “program”.
Here is a screenshot:
As shown in the above image, there are several affiliate programs you can join to promote wedding dresses. Simply join one or several. Once you join, THE GOOGLE TRAFFIC PUMP SYSTEM 10
you will be sent your special affiliate link. Use this link in your promotions as will be explained later in this e-book.
Another great way to find related affiliate programs is to search through affiliate networks such as:
CommissionJunction.com Shareasale.com ClickBank.com
Doing a quick search inside the Commission Junction network I was able to retrieve over 500 related products to promote.
Another option is to promote digital products related to the wedding niche in general.
One great affiliate network many top super-affiliates use to make thousands of dollars each and every day is the Clickbank.com Marketplace. The ClickBank network only promotes digital products such as e-books, videos, software, and audios, to name a few. The big advantage to selling on ClickBank is the HIGH commission payouts offered by many product vendors.
Doing a quick search on the ClickBank Market place, you will immediately see several products you can promote that offer high commission rates.
Take a look at the image on the next page:THE GOOGLE TRAFFIC PUMP SYSTEM 11
While looking at the image, take a look at the first product listed. You will see a black circle around it. The product will be known as “All Types of Wedding Speeches.” Take a look at the commissions. They are offering a WHOPPING 75% commissions per sale.
This is a great product to promote because people who are looking for wedding dresses will more than likely to give the speech as well. What a perfect fit, right. THE GOOGLE TRAFFIC PUMP SYSTEM 12
You don’t have to settle for this one. There are many product ideas you can find in the ClickBank Marketplace including a wedding joke book, best man speeches, fitness for weddings, wedding planning, wedding photography secrets, wedding MC guide, and so many more.
All of which are great products to promote to the “wedding dress” niche.
This is obviously VERY valuable information. If you know what people are looking for, then you can have an instantly successful product idea or affiliate program to join.
In the search-based tool, enter each of the following keywords one at a time to generate a keyword list that features these keywords:
Buy Purchase Order I want
Look at the image below. Notice I used the keyword “buy.” You will also notice all the top keyword phrases that contain the word “buy.” This can be an instant list of HOT product ideas BIG time.THE GOOGLE TRAFFIC PUMP SYSTEM 13
As you can see from the image, there are a ton of GREAT ideas waiting for you to grab onto.
Frankly, if I were you, I would go after the keyword phrase “buy wii.” Why? The bid price is low for starters, and the monthly searches are about 12,000. If it were me, I would go after this by finding a Cost-Per-Action (CPA) offer that gives away a free wii in exchange for an email or zip code.
There are special networks called CPAs that will pay you based on a specific action like when a web visitor enters their email address or zip code.THE GOOGLE TRAFFIC PUMP SYSTEM 14
These types of offers usually convert much better than a direct sale commission, only because these offers do not ask the web visitor to buy anything. It’s much easier to get people to enter their email or zip code than getting them to whip out their credit card to buy something.
Here are some top CPA networks:
HydraNetwork.com Affiliate.com NeverBlue.com MaxBounty.com PrimaryAds.com AffiliateJump.com ClickBooth.com
You can find more by searching Google for “CPA Networks”. And forget to use Yahoo.com and Bing.com to search as well. These search engines usually provide different results than Google and you can uncover some real goldmines you never thought existed.
The Google Insights tool is a deeper dive into search query data for marketers and power users. Create your own lists of “most popular” and “fastest rising” queries for different geographic regions over time and by topic.
For example, let’s say you are promoting a product on “Free Web Traffic.” Go to the search-based tool and enter the keyword phrase “web traffic” or simply “traffic.”
Here is what the Google Insights page looks like:THE GOOGLE TRAFFIC PUMP SYSTEM 16
In the above image you can quickly see the top related search phrases as well as rising searches in the Google search engine. Copy these keywords into a plain text file and save them on your computer.
Continue doing that for all the top searched keyword phrases in your list given from the Google search-based tool.THE GOOGLE TRAFFIC PUMP SYSTEM 17
Also browse through the categories that are relevant to your product or service to uncover some golden nugget keyword phrases. Each category will give you the top searched terms for that entire category. Grab as many related keywords as possible.
Paid tools can come in handy, especially if you want to save some time generating your keyword lists. If this is the way you want to go, I will make a few suggestions near the end of this section.
Go to the free Google Keyword Tool located here:
https://adwords.google.com/select/KeywordToolExternal. If the link doesn’t work, simply go to Google.com and type in “Google Keyword Tool” to quickly find the link.
On the Google keyword tool page do the following:
• Select the “Descriptive words or phrases” radio-button
• Enter your main keyword phrase
• Select the “Use synonyms” checkbox
• Type the characters you see in the picture shown
• Click the “Get Keyword Ideas” button
Here is an image to show how the above process is done: THE GOOGLE TRAFFIC PUMP SYSTEM 18
Let’s use the keyword phrase “free web traffic”. Here is what came up for me: THE GOOGLE TRAFFIC PUMP SYSTEM 19THE GOOGLE TRAFFIC PUMP SYSTEM 20
After you click the “Get Keyword Ideas”, you will be given a large list of targeted and relevant keyword terms. Simply click the “text” link to download the keywords in a plain text file to your computer.
Also do this for the “Additional Keywords to Consider” section.
Next, go through each keyword to make sure it directly applies to your product or service. You will find several keyword terms that are completely useless.
For example, the term “free web counter” and “free web scripts” do not apply. Therefore, remove them from your list.
For the Google Traffic Pump system to work, select the keywords that get HIGH traffic, and HIGH competition.
You can also add more data columns to your keyword list by selecting it from the “Choose columns to display” drop-down box as show below:THE GOOGLE TRAFFIC PUMP SYSTEM 21
Select the “Show Estimated Avg. CPC” to see how much advertisers are spending on these keyword terms. Then grab the keywords with the highest CPC (cost per click).
Try to build a keyword list of at least 300 to 500 keyword terms. Simply open a new plain text file and start copying and pasting all the keywords into one file. Don’t worry about funny characters, duplicate keywords or sorting. I’ll show you a very handy and FREE software tool you can use to clean up your list in seconds. Gotta love free stuff 🙂
So now you should have a single file containing a huge list of 300 to 500 keywords.
Next, let’s clean up this keyword list and find out which of these keywords have the most traffic potential.
I use an amazing free tool called “RevenueWire Keyword Manager.” You can download the software using the following link:
Download keyword manager here
Download and save the KeywordManagerSetup.zip to your computer and then extract it. If you do not have a zip utility tool installed on your computer, you can get a free on at http://www.7-zip.org.
After you have downloaded the software, browse to where you downloaded it and double-click the file. The zip file will open allowing you to extract the contents. Pick a folder where you want the files to go and click Extract files. Here is an image to show how to unzip the file 7-zip: THE GOOGLE TRAFFIC PUMP SYSTEM 22
Once the file has been extracted, go to the directory or folder, find the KeywordManagerSetup.exe file and double-click it. Follow the installation instructions. After the software is installed, double-click the new icon on your desktop to start the software which looks like this:
After you start the software, click the “Scrub” tab, enter your large keyword list, select the “Remove duplicates”, “Remove extra spaces”, and “Remove characters” checkboxes.
Then click the “Scrub >” button and finally save the output to a text file. Refer to the image below to see how this is done: THE GOOGLE TRAFFIC PUMP SYSTEM 23
I quickly created a list of 356 keyword terms using the methods described and scrubbed the list down to 288 keyword terms.
Next, you need to reduce your keyword list down to the most important and best traffic-pumping keywords in your list. This can easily be achieved using the free Google Traffic Estimator tool.
If the above link doesn’t work, simply go to Google.com and type in “Google Traffic Estimator Tool” to quickly find the link.THE GOOGLE TRAFFIC PUMP SYSTEM 24
Enter your scrubbed keyword list into the textbox and select the language and countries that apply to your niche product.
Using our example, I will select “English” and the following countries, “Australia, Canada, US, and UK”. Then click the “Continue” button. See the image below:
On the next page, click the “Estimated Clicks / Day” column title link to sort your keyword list by the predicted number of clicks per day. This gives you a sense of how much traffic you can expect to receive from using these keywords.
Finally save the results to your computer by clicking the “Download as .csv” file as shown in the image below:THE GOOGLE TRAFFIC PUMP SYSTEM 25
Your new downloaded keyword file should be a comma delimited file (csv). You can open this file using a spreadsheet application such as the Microsoft Excel software or the free OpenOffice Calc application.
Since we are using mostly free tools in this system, I’ll explain how to use the Free Calc software.
The OpenOffice software programs are very similar to the Microsoft’s Office software programs except OpenOffice is FREE.
You can download the entire OpenOffice software suite at:
http://www.openoffice.orgTHE GOOGLE TRAFFIC PUMP SYSTEM 26
Go to that page and click the “Download” link near the top. That will take to a page where you can download the entire software suite. It’s about 150 MBs, so it may take a few minutes to download.
After you install the file, go to the start menu and look for OpenOffice > Calc to start the software. Then go to File > Open, and browse to the estimates.csv that you saved.
Select the entire range of cells. You can do this by holding down the SHIFT key on your keyboard; click A1 and then the last right-hand cell that contains data. Then sort the data by the estimated number of daily clicks. When looking at the spreadsheet, the column to do the sorting should be column H. Here is an image to show how to do the sort:
In the sort window, select the sort by column corresponding to the estimated clicks per day, select the “Descending” radio button, and click the “OK” button as illustrated below:THE GOOGLE TRAFFIC PUMP SYSTEM 27
If there are any rows that contain no data, you can get rid of those rows by holding down the SHIFT key and clicking the left-most row (s). Once you do this right-click and select “Delete Rows”. This will remove all the empty rows. The following image shows how to delete rows. THE GOOGLE TRAFFIC PUMP SYSTEM 28
STEP 1: Simple Keyword Research for Targeted Traffic